meetings as they get ready for their second straight nfc title game under jim harbaugh. there's something, though, that they learned from their first nfc championship under their head coach. it's that they need to treat this game just like any other. >> this is 100% a business trip. i mean, this is what we work for all season, all off season. it's going to be the same routine we always do. it's just going to be in atlanta, not here. >> a big challenge. a big task. going to play the falcons for the nfc championship game. that's -- people said some nice things about it us. you know, that's nice. cover of "sports illustrated," you know, very nice thing. says a very nice thing about our team. you put it in the frame, put it up on the wall, says something nice about you. but doesn't change anything about, you know, what our job is. >> last year, you know, we was happy to be in the playoffs. and now, you know, we know that we're supposed to be there. >> it's not good enough just to make the playoffs. it's not good enough just to make it to the nfc championship. we want to win it all. that's wha